Tournament organiser establish partnership with TW Steel

Tournament organiser establish partnership with TW Steel

Tournament organiser establish partnership with TW Steel

Blast has established a partnership with watchmaker TW Steel. The Danish tournament organiser have collaborated with the Dutch watchmaker to design what has been said to be an eSports inspired watch.

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TW Steel have seemed to have taken inspiration from Counter-Strike: Global Offensive and the new partnership will “introduce new special edition watches oozing style and attitude.”. While the new partnership will see new watches designed, TW Steel have also stated that “BLAST is all about creating the most exciting, exhilarating and euphoric moments.” which makes them the perfect “Official Timing Partner”.

Leo Matlock, Commercial Director for BLAST, spoke on the partnership: “We’re hugely excited to be able to join forces with TW Steel to offer the first ever esports watch. Counter-Strike and esports lovers will be proud to own and show-off a piece of gaming history while owning a highly functional and reliable watch that pays tribute to their favourite game.” “BLAST has activated and teamed with a diverse range of commercial partners recently, which is testament to our ambition to become a multifaceted esports company – this innovative and industry leading collaboration with TW Steel is further proof we’re on the right track to achieving that aim.”

Jordy Cobelens, CEO of TW Steel, also spoke on the partnership: “We are all about creating exciting moments at TW Steel so joining forces with BLAST is perfect for us. We share a passion for action and timing, we speak the same language. We’re looking forward to making a big statement together. When you see how we incorporated both worlds in our two special edition watches, I’m very confident we’ll create big things in the future.”

Adam Wilson

Adam Wilson

Owner and Managing Director