OverActive Media partner with athlete engagement platform

OverActive Media has entered into a partnership with Teamworks. The athlete engagement platform will distribute all of their software and also their platform app for all of the OverActive media owned franchises, which are Toronto Defiant, Toronto Ultra, MAD Lions, OAM Live. The Software and platform app will have the goal of improving all team communications and scheduling. The partnership for the athlete engagement platform will be their first steps into the eSports world.

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Chief Strategy Officer at OverActive Media, Adam Adamou, commented on the agreement: “Our partnership with Teamworks and the use of their platform will provide more structure, promote discipline and strengthen accountability to our entire organization, including our players. One of the most important elements of this new tool for our business is the usability of the platform. It is app-based and digitally-native, allowing us to communicate with our teams and players on a level they understand.”

CEO and Founder of Teamworks, Zach Maurides, also commented: “We are excited to welcome OverActive Media, our first esports partner, into the Teamworks family. The Teamworks’ mission is to engage players and give each sports organization the necessary tools to streamline their communication and operations. Similar to other professional sports teams, we partner with leagues like the NFL and EPL, OverActive players and staff operate at their highest potential when communication is standardized and outside distractions are muted. This is especially key as OverActive uses Teamworks to connect its players and staff from different parts of the globe.”