Newzoo and EVOS Esports partner in SEA market

Newzoo and EVOS Esports partner in SEA market

Newzoo and EVOS Esports partner in SEA market

Esports analytics firm Newzoo has partnered with esports organisation EVOS Esports to undertake market research in the South-East Asian (SEA) region. There are approximately 15 teams within the region, Indonesia-based esports organisation is set to be a good place to start for the analytics firm.

Throughout the partnership, Newzoo will be using all of EVOS teams, business partnerships and fan communities to gather market research and gain all insights into the South-East Asian market. Newzoo will be focusing on mobile gaming, which currently holds a larger share of the region’s esports and gaming consumption.

EVOS Esports’ Co-Founder and CEO, Ivan Yeo, spoke on the partnership: “We are excited to be the first esports organization in Southeast Asia to form this partnership with Newzoo. “Newzoo’s market intelligence and expertise in games and esports will assist us in making actionable, data-driven decisions as we scale our business verticals across the region. With access to the analytics tools and insights provided by Newzoo, we look forward to achieving continued success, especially when discussing with commercial partners.”

Newzoo’s Co-Founder and CEO, Peter Warman, also spoke on the partnership: “Southeast Asia is currently the most exciting region for the overall future growth of esports and gaming, both from a business and consumer engagement perspective. EVOS Esports is right at the centre of this. “Partnering with an ambitious and forward-thinking esports organization like EVOS Esports supports us in keeping up with this huge esports region to further strengthen our view on the global and local esports ecosystems.”

Adam Wilson

Adam Wilson

Owner and Managing Director