Alliance extends partnership with Razer

Alliance extends partnership with Razer

Alliance extends partnership with Razer

Swedish eSports organisation, Alliance has extended its partnership with Razer, a gaming peripherals manufacturer. Alliance is set to become the global chair ambassador for Razer’s newest gaming chair called The Razer Iskur, the new gaming chair was recently announced at RazerCon.

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The partnership between the eSports organisation and the gaming peripherals manufacturer has been established for the last 7 year. In 2013, Razer helped found Alliance and that was the start of the long-lasting partnership. The new partnership extension comes after a new deal was signed for a further 2 years.

Head of Esports at Razer, Yann Salsedo, commented: “Alliance need and deserve the best gaming gear available on the market. We have proudly supplied them with our high-performance peripherals for years, and with the Razer Iskur, we are now expanding our support into a whole new product category – gaming chairs.”

Chief Strategy Officer at Alliance, Kelly Ong, also commented: “We have been given a new opportunity with a brand new holistic product by Razer – the Iskur. For 2 years we have been looking for the right chair partnership. We have found our perfect fit. We are so proud and excited to be the global ambassadors for iskur, and show it to you, because it truly is for gamers, by gamers.”


James Wilson

Journalist and Data Analyst